Helpful Articles. Choose by category:
Marketing Strategy | Content Creation | Email Marketing | SEO | Website Design |
Marketing and Public Relations (PR) can look like interchangeable terms. However, in the wide array of communication terms, they are not actually synonyms. Here are the different contributions that PR and marketing bring to business success.
Read MoreI recently attended a presentation by a “Digital Marketing Expert.” Yes, I was scoping out the competition. However, it seems I have nothing to worry about; and not because of his lack of knowledge or expertise, but because of, ironically, his own marketing tactics.
Read MoreEvery business knows that Customer Relationship Management (CRM) and Marketing go hand-in-hand. Do all of these businesses know why though?
Read MoreMobile usage continues to grow. If you haven’t made a plan to utilize mobile advertising, it’s way past time. Do you use email marketing? According to Return Path, a company who focuses on email marketing data, mobile accounts for 55% of the open rate, which is up from 29% in 2012…
Read MoreA large majority of bloggers publish content to help with their Search Engine Optimization, which can be a tricky thing. For starters, search engines like Google, Yahoo, Bing, Ask.com, AOL, DuckDuckGo and more are constantly changing their algorithms - and those algorithms are what match people's queries to your content.
Read More
