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Briefcase Studies

Highlighting Different Projects

Online Campaign: #IHAVETHERIGHTTO

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Griffin & Co. Marketing was contacted with a project that needed a quick turnaround - 24 hours. The website needed to have 4 main items:

  • Instructions on how to participate in the campaign

  • Why the campaign exists

  • Live Twitter feed showing tweets using the hashtag

  • Functional donation integration where people could securely put in credit card information

For this website, we used a responsive Squarespace platform which allowed us to implement all 4 items, attach the domain and make it live within 24 hours. The campaign was a success, drove traffic to the site and remained live for several months, even being showcased on Inside Edition:

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Eventually, the campaign took a different direction and a different website was created for the URL.